Pictured L to R: Reinhart La Crosse Marketing Manager, Michelle Jerome; Riverfest La Crosse President, Barb Frahm; School District of La Crosse Executive Director of Business Services, Patty Sprang; School Nutrition Supervisor, Lyn Halvorson



The 4th Annual Burger Bash Sponsored by Reinhart Foodservice raised $5000 to donate to the School District of La Crosse as part of Beer By Bike Brigade’s initiative to reduce the school lunch deficit. The popular event took place as part of Riverfest La Crosse in July.

A panel of judges and Burger Bash attendees voted for their favorites. 2019 winners included Judges Choice Best Burger recipient Kate Gerrard, Shady Kate’s Owner in La Crosse, Wis., and People’s Choice Best Burger award recipient, Doug Weerts, The Rivers Chef in Marshfield, Wis.

2019 Burger Bash Judges included 2017’s Riverfest Commodore and community advocates Jeff and Andrea Wieser, WXOW News 19 Meteorologist Warren Sears, Piggy’s Restaurant Owner Chris Roderique, 95.7 The Rock Radio Host Brian Simpson, and J & B Foodservice Group’s Russ Baldwin.
Reinhart carries on this tradition after raising funds in past years for La Crosse Community Thanksgiving Dinner in 2016, WAFER in 2017, and Boys and Girls Club in 2018. The company reached a record attendance and fundraising goal in 2019.

Reinhart Foodservice sponsored the annual Burger Bash food, beverage, SWAG gifts, and kids’ activities for all attendees, while Reinhart employees and family members volunteered to work the event. Reinhart La Crosse Marketing Manager Michelle Jerome stated, “This event is a fun way for our company to give back to our community. We strive to help eliminate hunger through varying projects. Choosing Beer By Bike Brigade’s initiative to raise money to help feed underprivileged school kids was a great fit. We look forward to a successful Burger Bash 2020.”

Reinhart Foodservice is a national distributor, founded in 1972 in La Crosse, Wis., which now operates 29 distribution centers across the United States, and a La Crosse-based, USDA-inspected fresh meat processing facility. Reinhart La Crosse takes pride in contributing to its local community by sponsoring and hosting this annual public fundraiser, food pantry donations, taking part in a Jeans Friday program, and more.

Reinhart Foodservice, LLC – La Crosse Division: https://rfsdelivers.com/local/la-crosse